When it comes to finding the right candidate for your job opening, advertising is key.
With the rise of online platforms, there are now more options than ever before. One such platform that has gained popularity among employers and job seekers alike is Jobcentre.
In this article, we’ll take a closer look at the cost implications of advertising on the platform.
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Time investment
Posting and managing job ads on Jobcentre requires time, which can be a hidden cost. By contrast, the most modern job board platforms offer an Applicant Tracking System (ATS) which will significantly help to reduce the amount of time you spend managing job applications.
Jobcentre may attract a high volume of applications, requiring more time and resources to sort and respond to. The higher the number of unsuitable applications, the greater the chance you’ll miss the ideal candidate.
Advertising quality
A free post may not offer the same visibility or features as paid options, potentially affecting the quality of applicants. Paid job boards often distribute your job ad to multiple job boards. This gives you a far wider reach than the Jobcentre.
Brand perception
The way your job ad is displayed on Jobcentre can influence your brand perception among potential candidates. When searching for employment opportunities, jobseekers will typically search the main UK job boards such as Totaljobs, CV Library and Reed. If you’re not advertising on at least one of these sites, you are very likely to miss out on the best candidates.
People are the most valuable asset to your business. What message are you conveying to potential employees when choosing free recruitment options only.
Reliance on one platform
Over-reliance on one platform for recruitment can limit diversity in the hiring process. Hiredonline offers cost effective multi-job board advertising solutions.